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Leather Furniture - An Industry Report 2014

Leather Furniture - An Industry Report 2014


This report is the result of national survey conducted by Impact Consulting Services, Inc. Its aim is to compile, evaluate, and present the opinions of a group of recent leather furniture purchasers in order to guide providers of this product category toward the most effective way to bring their products to the attention of the end-users.

Impact Consulting solicited the opinions of a geographically and demographically balanced field of consumers who had purchased products in the Leather Upholstery category within the previous eighteen months. These consumers were profiled according to various criteria including age and income, gender, their lifestyle cluster, certain buying attitudes, and the motivators that encourage them to purchase home furnishings products.

All data shown in the following graphics are products of Impact Consulting’s Consumer Survey for Leather Upholstered Furniture. For certain topics we have chosen to compare the responses of the Leather purchaser and to those of the Fabric purchaser.

Number of Pages: 27 (PDF)

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